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NYO3 has accelerated its globalization journey over the past seven years at the China International Import Expo, contributing to a new 70 years of brilliance for China and NorwayPublished: 2025-05-06 08:48:02
On April 28th, Norwegian time, the 8th China International Import Expo (CIIE for short) Norway Promotion Symposium was successfully held in Oslo. This was the second time that the CIIE promotion event had been held in Norway. Ge Hong, deputy director of the China International Import Expo Bureau, Chen Wenlin, Commercial and Economic Counselor of the People's Republic of China in Norway, and representatives of Norwegian enterprises attended the symposium.
China has now become Norway's largest trading partner in Asia, with bilateral trade volume exceeding 130.916 billion US dollars in 2024. Chinese and Norwegian enterprises continue to be optimistic about each other's markets: China's exports and investment in Norway have accelerated its dual transformation towards green and digital development; Norway is an important trade and investment partner of it in Europe. The steadily improving win-win cooperative relationship between China and Norway has gradually expanded the ranks of Norwegian enterprises participating in the China International Import Expo. Nowadays, the expo has become an important platform for Norwegian enterprises to enter the Chinese market.
At the meeting, the situation of the CIIE presented in detail the achievements and highlights of the 2024 CIIE to the attending guests. The enterprises on the spot responded enthusiastically and had a strong willingness to participate. It is worth noting that on the basis of confirming its participation in the 8th China International Import Expo in the "early batch", NYO3 signed the 9th "Memorandum of Cooperation" at this promotion meeting, becoming the first and only Norwegian enterprise to secure a spot in the 9th expo in advance, providing a good example for Norwegian enterprises to increase their investment in the Chinese market.
【NYO3 signed the "Memorandum of Cooperation" for the 9th China International Import Expo】
As the world's first national-level exhibition with import as its theme, the China International Import Expo (CIIE) continuously provides an efficient platform for international trade, investment and industrial cooperation. Ge Hong, deputy director of the China International Import Expo Bureau, introduced at the promotion meeting: "Since the first China International Import Expo was held in 2018, more than 100 Norwegian enterprises have showcased their technological achievements and high-quality products at the expo, broadening the choices for Chinese consumers." Chen Wenlin, the Economic and commercial counselor of the People's Republic of China in Norway, said: "China is unswervingly promoting high-level opening up to the outside world. Walking with China means walking with opportunities and the future." We look forward to continuous positive results in practical cooperation in various fields between the two countries and enabling more Norwegian enterprises to achieve excellent results in the Chinese market.
The year 2024 marks the 70th anniversary of the establishment of diplomatic relations between China and Norway. It is also the first time that Norway has participated in the national exhibition of the China International Import Expo, showcasing its outstanding products and solutions in multiple fields such as maritime and energy, health and nutrition. As the only designated nutritional product for the Norwegian Pavilion, NYO3 showcased its high-end Omega-3 nutritional products centered on Antarctic krill oil, attracting the attention of Chinese audiences and comprehensively demonstrating the hard power of the "Norwegian national team". Under the witness of the leaders of both China and Norway, the "70th Anniversary of the Establishment of Diplomatic Relations Commemorative Edition Krill Oil" was officially released. It was measured to have a ceiling content of 62% Marine phospholipids. With its exclusive water-soluble Marine phospholipids, it achieves an efficient absorption rate of 98%, presenting top-quality Norwegian nutrition as a tribute to the 70th anniversary of the establishment of diplomatic relations between China and Norway.
Nowadays, the bilateral cooperation between China and Norway is transforming towards a green economy. NYO3 strictly adheres to the sustainable development principles that Norwegian enterprises have always adhered to, as well as the higher dietary nutrition testing standards than those in Europe. It upholds the R&D and production norms of "green, scientific and safe", bringing the Nordic health concept to China and benefiting the Chinese people with high-end Norwegian nutrition.
【NYO3 China-Norway 70th Anniversary of Diplomatic Relations Commemorative Krill Oil Released
Julia Skolnikova, the global public relations director of NYO3, said, "China has always been a market that NYO3 attaches great importance to. The seven years of the China International Import Expo is a mutual pursuit between NYO3 and the expo, and it is also a microcosm of the mutually beneficial cooperation between China and Norway." Not only in China, but currently, NYO3 products have covered 21 countries and regions around the world. Both online and offline efforts are being made simultaneously to build a global map centered on Europe, Asia-Pacific, Latin America and Australia and New Zealand. For the upcoming 8th China International Import Expo, NYO3 will present a larger booth, a richer product experience and a more diverse range of products to global consumers. While expanding the "CIIE circle of friends", it will continue to convey the pure health power of Norway to global consumers.
Julia (right one), the global marketing director of NYO3, poses for a photo with Counselor Chen Wenlin (left one) and Director Ge Hong.
The current international economic situation is volatile and cross-border trade is facing huge challenges. However, China still provides cooperation opportunities for international enterprises with a highly open attitude. Over the past seven years, the China International Import Expo has brought positive energy of openness and cooperation to the world, serving as a vivid example of China's new development providing new opportunities for the world. NYO3 has participated in the expo for seven consecutive years, accelerating its global layout with Norway's natural and pure high-end nutrition, continuing to write the health legend between China and Norway, and benefiting consumers around the world.